About Us

 

Meet Claire: How My Inner Weirdo Went Public

You're here! Just goes to show you that great minds think alike: We're at the same site at the exact same moment! Welcome. I'm Kate Morrison, the founder of ClaireOutThere.com, and I have a confession to make. Claire isn't real. Well, not in the "has a social security number and pays taxes" kind of way. She's more of an... imaginary friend. Most of my siblings had imaginary friends when we were kids...like normal people do. I guess mine just took her sweet time getting here. 

We share the same razor-sharp wit, Claire and I. The difference? She has the audacity to actually use it. Out loud. In public. Without a filter. I mean, sometimes I do too, but Claire is far more unapologetic about it.

The Birth of Claire

It all started in my little apartment in Portland, Oregon, where I found myself jotting down all the snarky comments and ridiculous observations that usually just bounced around in my head—you know, the ones you think but never actually say out loud in polite company.

As I scribbled these filterless thoughts, my pen started to wander. Before I knew it, I was doodling in the margins: a wild-haired stick figure with an impish grin and a mischievous glint in her eye…er, dot.

That's when it hit me. This little doodle wasn't just random—she was the visual embodiment of all those unspoken (or quietly spoken)  quips and quirky ideas. She was the me that lived just beneath the surface, the one who wanted to wear mismatched socks to board meetings and suggest trust falls as team-building exercises. Claire is unapologetically weird, and has a supernatural ability to pack a suitcase without sitting on it. 

In that moment, Claire was born. Not as an imaginary friend, but as the personification of my unleashed creativity and humor. She became the face of every witty remark I'd ever swallowed, every zany idea I'd filed away as "too out there."

As Claire took up more and more real estate in my mind (rent-free, I might add), I realized she was more than just my secret alter ego. She was a brand waiting to happen. A brand for people who wanted to add a dash of quirk to their adventures, who weren't afraid to stand out, and who understood that life's too short for boring.

And so, ClaireOutThere.com was born. A place where the spirit of Claire—bold, funny, and slightly unhinged—could run free. Where products could be as functional as they are fun, and where the only rule is that there are no rules. (Except maybe "don't use our water bottles for pet goldfish." I’m not disclosing whether I did or didn’t learn that one the hard way.)

She was like a stray cat who wandered into my brain and refused to leave. But instead of leaving dead mice on my pillow, she left outrageous ideas and a burning desire to create a brand that celebrated the inner weirdo in all of us. The voice that tells you it's perfectly acceptable to have ice cream for breakfast, and the nudge you need to book that spontaneous trip to who-knows-where.

Who knew that giving my inner monologue a face (and a name) would lead to all this? Not me, and certainly not the “adulting” part of my brain. But Claire? She probably knew all along.

So, Claire’s Out There. Now What?

As for the future of ClaireOutThere.com? We're going to keep creating products that make you smile, inspire you to step out of your comfort zone, and maybe raise a few eyebrows along the way. Because life's too short for boring adventures, and imaginary friends are too awesome to keep to yourself.

So here's to Claire, to adventures big and small, and to all of you who dare to be a little bit "out there" with us. Welcome to the family, you beautiful weirdos! 

In Case Anyone Cares: I'm Kate.

I'm Kate Morrison. My grown-up job is working as a nonprofit strategist in the Pacific Northwest, USA. I hold a Masters in Business Administration, and am working on a certificate from Yale School of Management in Women in Leadership. Pretty boring, right? Well, I'm also a musician, which is not at all boring. Having music, and now Claire, in my life balances out the "adult-y bits" of an otherwise ordinary life. To quote George and Ira Gershwin, its "Nice work if you can get it."